Article or blog post writing can be so diverse, but, no matter what industry you are in, there are some pointers you can keep in mind to make sure that your post stands out above the rest.

I’ve selected 7 of the best bite-sized pieces for you and here they are!!

1. A punchy headline. For more on this, check out my video here https://youtu.be/mYwjINPlLKA

Basically, though, your headline needs to grab the reader’s attention and pull them away from every other bit of content on the web!

1. Give them what they want. Be sure to write about what your audience needs or wants to know about. And give them the information you advertise in your heading.
2. Keep your paragraphs short and simple.
3. Keep your words simple and easy to read.
4. Be sure to add value.
5. Keep your business culture in mind when writing your post. Be sure to stay within the style guidelines and in line with the tone and voice of the business at all times.
6. Write to your expertise. You may not be the most knowledgeable about something, but you know a little more than the person who may be reading your article. Put fear aside and share your knowledge and wisdom while you keep learning.

Keep writing and keep learning how to write better.

Drop me an email to get in touch: kelly@grammargoblin.co.za

Or have a look around here to get to know us better! See you there!

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